Shanghai Tang Spring Summer 14 Campaign

Feature Inspired by the golden age of Hollywood, shot in Morocco, the campaign features Chinese supermodels Bonnie Chen and Zhao Lei with perfect styling and vivid lighting. Through the lance of photographer Richard Bernardin, Shanghai Tang brings to life the elusive glamour and sophistication of modern Chinese aesthetic. The eroded cliffs, luscious plants and gleaming white architecture provide the perfect setting for the campaign, resonating with its sheen textures, redefines tropical prints and bold contours. The contrasting colours of picturesque environment accentuate the story of jet-setting couple on a sophisticated summer vacation Continue reading

Advertisements